Recent Posts
The PR Guy: Straight to the Point
Return To Blog Listing
A Collection of Thoughts on B2B and B2G Public Relations, Marketing and Other Incredibly Exciting Stuff
Recent Posts Tagged With 'pr'
So, am I a prosumer?
Lately, I've been struggling with the conflicting demands on my time. Participating in social networks is a key part of my job and how I present myself professionally, and even socially. However, sinc...
Great List of Podcasting Resources
I'm not sure how many of you subscribe to Chris Brogan's RSS feed or his "traditional" email newsletter. I've always found Chris to be a common-sensical, well thought out source of information on soci...
Friday's Links of Social Media Stuff
Yikes, it's Friday and I haven't posted this week! We all know that one of the keys to social media success is meaty content delivered frequently. Boy have I been falling down on the job. So, other th...
Even Crotchedy Old Media Critics Get Social Media Now
Check out the mea culpa from Media reporter Jon Friedman at MarketWatch here.Time magazine was spot-on, dead-bang correct when it named "You" as its Person of the Year for 2006. I knocked the inspired...
Straight to the Point- Now with Three Columns!
As you may have noticed, I now have three columns on this blog. I bet you are wondering, wow, that's exciting, why did he do that?Well, let me tell you.I have been of the opinion that the content of b...
What Does A Community Manager Do?
Happy Monday Morning! There is a great post by Chris Brogan about the characteristics, requirements and expectations of a community manger. Please read it immediately to get a sense of what a successf...
Got Schwerpunkt?
This morning as I was dozing between snooze buttons, the thought came to me that marketing executives looking at social media for the first, or thirtieth, time ought keep the principle of schwerpunkt ...
Content Remains The King
People like relearning old lessons again and again, it seems. The phrase "content is king" has been bandied about for many years now, but some people still get confused when a new medium of communicat...
The Tipping Point is Gone
There has been a lot of talk about how social media has reached the tipping point and has been accepted as a valid method to market by the so called "early majority." Certainly, I've noticed in my bus...
Monday's Links
It's a Monday, so here is just a quick list of the blogs that caught my attention today:38 Must Reads on Online Reputation Management, Glen AllsoppThere's Plently of Value in Awareness, Josh CatoneD.C...
Do Not Copy Other People's Stuff
It's been said before. Everyone should have picked this up in school. Maybe in the past, before the Internet, you might be tempted to copy a paragraph or a sentence here and there. No more. The Intern...
Is Digg Authentic?
As a late early adopter, I tend to get into technologies after the hardcore geeks but before the mainstream crowd. I'm coming up on the one year anniversary of this blog, which I'm pretty excited abou...
Social Media Best Practices
This morning, after returning from a BusinessWire event, I spent some time catching up on the news and reading my favorite blogs. A lot of the conversation in the PR world these days has to do with th...
New Site to Me: Gooruze?
I spent far too much time today reading blogs in Google Reader. I find it endlessly fascinating how this new-ish medium (Social Media- in case you're not following) is impacting traditional PR and how...
Happy New Year!
Well, obviously I've been a lazy blogger over the last months. Sales opportunities have been coming at me fast and furious and I took a week's vacation in Arizona to visit my folks. Very nice.However,...
PR, Social Media and Business
I had coffee this morning with Geoff Livingston of Livingston Communications and author of the Buzz Bin, among other blogs. We're friends from way back in the day- we went to college together back dur...
Happy Thanksgiving (Belated)
Hey y'all...it's been a busy few weeks for me, so I spent the Thanksgiving weekend relaxing and it felt great.Added to the joy was the satisfaction of seeing my op-ed article appear in the Bulldog Rep...
PR Pros Versus PR Flacks
I speak with marketing executives all the time about their horrible experiences with lazy PR flacks who think that PR is merely the act of blast emailing a press release to a list of editors and journ...
Wanna Get Fired? Stage A Fake Press Conference!
You really have to hand it to the fine folks at the Federal Emergency Management Agency (FEMA). Two years after the massive destruction of Hurricane Katrina exposed the incompetence and disorganizatio...
More Proof for the Power of PR
As far as I'm concerned, the real utility of public relations is the simple act of getting a third party to vouch for your client and help validate his/her message to the audience. All the things that...