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The TrendWatch Daily
http://www.thetrendwatch.com
New Media Strategies, Ideas and Designs that caught our attention. From Gadgets to Guerilla-Marketing Campaigns, from Innovative Online Advertising to Inspired Internet Sites. Served daily.
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Dreams are my “Enhanced Reality”
It will definitely be more difficult to make the difference between real reality or fake reality in the few next month. Watch this other amazing example of « enhanced reality », thanks to a new techno of parallel tracking and mapping on live videos...
Kill the text message: Google Talk on the iPhone.
I hate instant messaging (I gave up a year ago, the “you-need-to-reply-in-the-next-20-seconds, no-excuse-available” attitude was giving me panic attacks) but I could change my mind thanks to made-for-the-iPhone version of Google Talk. Esp...
July 1st, in short, in your browser
Absolut Vodka hires Kanye West and gets the infomercial treatment. The Internet is listening: Netflix will keep profiles up. Why did they even want to take them down in the first place when every single site tries to become a social network? One...
Sell out your family, do some product placement on YouTube
Sprint, the US cellphone network, launched today a pretty hilarious campaign that gives you the opportunity to ruin your precious video on YouTube to advertise Samsung’s new Instinct phone. Twenty bucks to make for the first 1,000 participants...
# Online video > TV. When did that happen???
So computers really supplanted TV as a source of entertainment? Including for mature audiences? Is that counted as entertainment?...

