Recent Posts Tagged With 'logo'

• Business Logo Facelifts: High Risk, High Reward (Part 2 of 2)

  Posted on Wednesday October 14th, 2009 at 12:00 in logo

  In November 2008, Pepsi introduced its latest and greatest logo. It is blazing forward with its advertising blitz this year with the “Refresh Everything” campaign. The beverage company is pulling all the stops to improve its market share and o...

• Business Logo Facelifts: High Risk, High Reward (Part 1 of 2)

  Posted on Friday October 9th, 2009 at 12:00 in logo

  Companies spend millions of dollars enlisting branding firms to revitalize logos they have deemed old and tired. Potential gains include rejuvenating your brand’s image, building up new good will among consumers and redefining your place in the m...