Blog Detail
trendsspotting
http://trendsspotting.com/blog
Trendsspotting blog is my professional observation of trends and their prospect.
I follow internet users’ behaviors and attitudes, review the latest marketing research and surveys conducted, initiate my own search for trends and spice it with some practical insights.
Recent Posts
Halloween through Location Based Applications
Google Latitude or other location based applications working through mobile phones can let you track your kids whereabouts during Halloween. Aside from tracking, many of those applications can be used (note privacy concerns) for sharing the Hallow...
Android’s Hype Cycle: Will Netbooks Revive It?
It’s almost the time to review Android . We reported earlier that Google’s announcement on Android raised lots of doubts & ambiguity over the web. Moreover this much touted “iPhone 2.0″ competitor demonstrated relatively low e...
Digital Consumers are Brand Minded Targets
Millward Brown research was conducted on WPP’s BrandZ brand equity global database. Findings show that, on average, digital* consumers have a 15 percent stronger relationship with brands than non-digital consumers. Strongest brand relationship ...
QR Codes and Real Time Marketing – Trends Review
Introduction: QR codes used as mobile tagging has started in Japan (2003) and since are implemented in several fields of mobile marketing world wide. As marketing applications their uniqueness stems from their Quick Response orientation which allow...
Behavioral Economics: Social Norms and Recession Adjustment
I was happy to meet Dan Ariely yesterday, the known behavioral economist, author of the best seller book “Predictably Irrational” and to discuss with him some of the implications derived from his research studies. Out of many insightful studies I...
Search Assistance Research: Refining Search Patterns
TrendsSpotting has recently discussed the trend in which over the years people have extended the number of words used per search query. We have also addressed the existing gap between user’s search needs and search results. A Penn State researc...

