Blog Detail
Undercurrents
http://undercurrents.tmgstrategies.com
Our culture is shifting all around us. In Undercurrents, we present our observations and insights about where our society is heading.
Recent Posts
Social Meda Summary - 10/9/09
Here’s a look at what’s news-worthy in the social media space this week: Today on YouTube’s official blog, CEO and co-founder Chad Hurley announced that the video sharing site serves well over a billion views a day. In his post, Cha...
Dear Television: I’m Sorry, But Prime Time Doesn’t Work for Me Anymore…
I have four kids at home. My life schedule after work is a blur of activities, logistics, dishes, homework and mediation of disputes that last all the way until the last kid is stymied once again after he thought he figured a way to stay up past his...
Two Easy Steps to Win my Business
Image from BusinessWeek A colleague recently sent around a very interesting BusinessWeek piece about the efforts companies are making towards restoring public trust in their brands. It was, I thought, a great look at how McDonald’s, America...
Oh My God, I’m Old. (But I Can Tell You What Time It Is)
These days, it can be hard to tell how old people are, just by looking at them. With grandmothers on Facebook, the current cupcake craze and my whole office reading young adult fiction, the cues - visual or cultural - that we used to use to tell p...
Social Media Summary - 9/08/09
The National Football League has announced that they are limiting the use of social media and social networks throughout the season. These limitations will fall on “players, coaches, league officials, and even the media”, and are meant to...
Companies Using Twitter Creatively
I’ve been seeing some interesting examples lately of companies using Twitter to increase engagement with customers and make their products better. Here are two I really liked: 1. Kodak’s crowdsourcing. Kodak has a pocket videocamera cur...

