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voxmarketising - the audio'connell blog and podcast
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Insights from a 25 year veteran of voice acting on voice over, media, marketing advertising and anything else that fits.
Recent Posts Tagged With 'Radio'
“we’re all starving, so be quiet…”
So my voice over compatriot Rich Brennan in New York observantly posted on the Yahoo Voice Over Message Board an ad he saw recently on Joel Denver’s truly great radio webzine (recently and beautifully redesigned) All Access.com (the following ad i...
congratulations pat!
A nice surprise today in the mail when I got my invitation to Buffalo Broadcasters Association’s 13th Annual Hall of Fame Awards Celebration on September 22nd. A long time Western New York voice talent and former KB Radio jock and production direct...
voice talents – show us your business cards
OK gang, fun idea time! As this blog is about voice over (vox), marketing (market) and advertising (tising) I thought we should have some summer fun here and combine all three into a voice talent business card gallery. Simply email me a decent qual...
“the year media died” - way creative!
If your business in any way involves advertising, marketing or social media, this is worth a look. Whether or not you agree or disagree with the plight of media portrayed in this clip, I was very impressed with the time, effort and talent put forth. ...
newspapers: devalued and devolved
I am my father’s son in many ways I guess but one example is that I like to read newspapers as he did. We always got two newspapers in our house - the morning paper (the Courier Express) and the afternoon paper (the Buffalo Evening News). Around 19...
the kindness of weirdoes – more learnings from The Voice Over Entrance Exam
We’ve all heard tell and maybe even personally experienced the kindness of strangers in our lives and it often gives us hope for humanity. We usually quickly get over that hope but it was ours for a minute to savor. Kind of like hitting a great gol...
MEDIA RELEASE - Starz® Entertainment Picks O’Connell for National Radio Campaign
BUFFALO, New York, April 3, 2009 - - To promote its two new hit comedies, Head Case and Party Down, Starz Entertainment secured the voice over talents of Peter K. O’Connell for their most recent national radio commercial. O’Connell is President ...
radio imaging advice: “pay it forward”
With thanks to RadioJingles.co.nr (a blog to which I subscribe…Google Reader strikes again there is a great link to a really well done video interview by voice talent Nick Parker of NickParkerLive.com. Nick interviews Dave Foxx, long time Crea...
voxmarketising - the audio’connell podcast [episode 104]
Download audio file (voxmarketising_episode104_090315.mp3) Click here to download the episode! ► (0:00) Show Open: (Voxmarketising Episode #104, Show date: March 15,2009) ► (1:00) Welcome: ► (1:41) Oversight (Stuff You Might Have Missed): • M...
requiescat in pace brian james
Not everybody who reads this blog follows the voiceover industry (hence the marketing and advertising elements in the voxmarketising brand). But all of you have likely come across the radio imaging, television imaging and commercial work of professio...
paul harvey…..good bye!
Download audio file (090301_PaulHarvey.MP3) Click here to download. During my travels and travails today, I saw the news on my phone of the death of legendary radio broadcaster Paul Harvey. I’m heart sick for the loss of a broadcasting era with Pau...
radio = exit
I feel bad for writers covering the business of radio these days and I’m really not kidding. Given the fact that the radio business has been tanking for sometime now (ad sales are down everywhere) combined with the other fact that radio is coming i...
audio’connell in st. louis…again
What a great treat it was to meet St. Louis based voice talent Donna Postel and her husband John tonight for dinner at the famous Blueberry Hill restaurant. What a fabulous career in radio she had and now she enjoys a terrific voice over career. And ...
MEDIA RELEASE - Eastview Mall Holiday Spots Feature Voice Talent from audio’connell
ROCHESTER, New York, December 12, 2008 - - Retail competition is fierce during the holiday shopping season prompting Victor, New York-based Eastview Mall to create a radio and television advertising campaign featuring one of audio’connell Voice...
it’s a person, not an expense line
Ugh! Corporate spokespeople keep getting it so wrong. Their “statements” should be “conversations”. They should talk to the audience, not at them. But this morning I see another example of the spokesperson rope-a-dope. We’ve talked abou...
in praise of internet radio
Truth be told, initially many internet radio stations seemed to be little more than young people slapping together a mix tape/disc of their favorite song and setting up a radio station. Some folks took it a step further and really tried to piece toge...
a trend that impacts your salary
As this blog is “where the worlds of voice over, marketing and advertising collide” I try and make sure individual posts cover one or more of those areas each week. This post covers all three. If you earn your living as a voice talent, a marketer...
a belated but very deserving birthday wish
Thursday, September 4 was ABC Radio broadcaster Paul Harvey’s 90th birthday. And he is still on the air. And his ratings are still unbelievable (promoted as “the most listened-to newsman in the world”.) And he is still one of the top p...
