Blog Detail
Webcopyplus web content blog
http://www.blog.webcopyplus.com/
Promotes customer-centric, keyword-rich web content that drives visitors to websites and turns them into customers.
Recent Posts
Google discusses comment spam
Comment spammers should stop their shenanigans, suggests Google. Comment spammers abuse comment fields of innocent websites, like blogs and forums, to get inbound links in an attempt to improve their website’s organic search ranking. In line wi...
How long should a web page be?
Business owners frequently ask our web content writers, “How long should a web page be?” The answer is, it depends. Short web pages allow the majority of material to be above the fold, allowing website visitors to click on relevant links to drill...
Email customer service on websites
Websites should be focused on customers’ multichannel experiences, reported Forrester Research. Why, then, is email customer service trapped in a silo? “Email customer service habitually drives customers further — sometime irreparably — f...
What is an SEO writer?
What is an SEO writer? That was a question at a recent web writing workshop, and one that gets asked frequently by business owners learning about the Web. An SEO writer, or SEO copywriter, is basically a writer who develops keyword-rich website conte...
Steps in developing a successful website
Copywriters, designers, developers — they all have a part to play in building a successful website. Like life, there are sequential stages of progression. A child learns to lift his head, turn over, sit up, crawl and finally walk and run. As Stephe...
8 ways to kill an idea
Finnish design strategist Sami Viitamäki put forth an amusing list entitled Eight Ways to Kill an Idea. Here they are: New marketing manager Idea sent by email Legal department recommendation Creative review New creative director Global brand guide...

