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Broker or Private ad deals?
Posted by jphillips • 5/09/07 • Subscribe to this Discussion [RSS] • Report This Topic
Topics: Advertising, blog, money, text links
I'm wondering something, and hope some nice folk(s) reading this will be kind enough to help me out!
How do you go about finding advertisers for your blog? do you prefer private ad deals, and do business directly wth the advertiser, or do you prefer using service like text-links-ads?
I read many really useful posts that Maki over at doshdosh wrote, but i'd like to have some more opinions regarding this!
Thanx for your help guyz and galz!
User Comments
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I will offer my 2 cents but, honestly, I am not sure, JP. You could try and do business directly, the only potential problem might be that there are probably 1000's of people already trying to contact these businesses. If you try and contact them directly, and you find yourself looking for more advertisers, perhaps snoop around the paid post and text link communities and look for them there. It won't hurt to try, I don't think. What's the worse that could happen? Might be better/faster than waiting around for them to contact you, honestly.
You thinking BIG, JP, I like it!
Cut out the middle man- Smart
BIGer Commission- Wealthy/Rich
-Scott and BIG scott's scottalk -
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Gotta think big!! hehe thanx a lot Scot!
Yeah i read a couple poss over at doshdosh, and Maki was suggesting just that, i'll definitely try contacting companies and "potential" advertisers. will see how it goes!
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Good question Jon. Well me personally I don't like adsense, or textlinks, or any of those. Not enough revenue for me. If you have a high traffic website it's best to get companies to advertise with you. Build relationships with those big companies. It actually is alot easier and painless than you think. Many people don't attempt to get sponsorship from big companies because they have this idea that big companies will ignore them because they are little.
Recently my mentor got a partnership deal with the Arena Football League. He told me all he did was write them a simple email proposal, now everytime you see a new AD for arena football you will see the name of his business, "Wilcox and Fletcher".
That's just a recent real life example. The big money is getting major companies to advertise, the adsense and what not is alright, but thats small time.
Good luck jon. -
you can always try both, and see which works best on your site. that's what i am doing, i have a private ad page for advertisers and i also do adbrite. so far, i've gotten a few sponsorships on some of my posts. but my blog is fairly new and traffic is yet to grab hold. i presently average about 50 visitors daily. with time that number should go up and so will my advertising sponsorships. my adivce, try both.
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i think if you've great traffic, it'll be easier to close or even start a negotiation with a big company provided your topic related to their business of course ... as starters, try to expose yourself into the smaller advertisers market such as reviewme or TLA ... not sure about others though ...
but be prepare for a tough competition with other established sites ... to the advertisers they prefer those A-list bloggers/sites ... so if you're still small or medium in size (traffic), then most of the time you're stuck in the middle ...
just my opinion ... -
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