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It's "super official" now, as Matt Cutts states in a new blog entry: www.mattcutts.com/blog/keywords-meta-tag-in-web-search/ .

This has been a public service announcement.

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User Comments

  1. timethief
    Thanks for posting the link. We have known/suspected this for a long time now so it's good to see confirmation.
  2. husdal
    Thanks for the heads up. Good to see they're still using the meta description tag.
  3. mimimediamogul
    They do use what Matt Cutts refers to as "snippets" read this you tube clip www.signature.eu.com/news/2009/08/seo-copywriting-changing-your-sites.html for more info
    1. timethief
      Thanks for posting the snippet link.
    2. husdal
      Interesting...

      In most cases they do use the meta description as the snippet, but not always. Hmmm.

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