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Is Google ditching page rank?

Posted by bnsullivan • 9/27/07 • Subscribe to this Discussion [RSS] • Report This Topic
Topics: blogging, google, page rank, SEO

Garrett Rogers asked this question yesterday on his "Googling Google" blog on ZDNet.

blogs.zdnet.com/Google/?p=757

Thought I would post it, since there had been a lot of recent discussion about when the new page rank numbers might be coming out.

My thought is that Google will not be 'ditching page rank' but that perhaps they will not be making it public, e.g. via the toolbar, as they have in the past.

User Comments

9/27/07

ThriftShopRomantic

I'd wondered about that myself, given the delay in updates.

Also I seem to be seeing an uncharacteristic number of Google referrers to my site lately. And I was/am a PR2 supposedly.

Makes sense.

[reply]
1. 9/27/07
  
  bnsullivan
  
  If they go private with the page rank, that might squelch paid link exchanges, too.
2. 9/27/07
  
  crkian
  
  pr6 here we come, though I wont know about it
  
  Im sure google would of thought about page rank as a factor in advertising, they may come up with something else
9/27/07

bradmahaffey

Even if google does replace page rank, focus on building quality unique content, and google will treat you right

I doubt they will be abandoning pagerank in the near future however.

[reply]
9/27/07

monkeytale

I don't see them abandoning it. Possibly refining it though. Some people have said they think it will be updated early next month. Not sure if they know what they're talking about though.

[reply]
9/27/07

Importjap

PR seems to make no difference in any project I have worked on for work or for myself, I know to some of you that makes no sense, but I've had PR 5 or 6 sites with less daily traffic than my current blog.

[reply]
1. 11/17/07
  
  esofthub
  
  I'd have to agree with Importjap. I've had a PR2 website outgun a PR6 blog/website traffic-wise.
11/17/07

clioandme

What was actually the purpose of public PR? I can see it making sense for advertisers who pay them to show AdSense ads on specific sites, but how does public PR help improve their search results, which are supposed to reflect the structure of the semantic web? Or did Google think that revealing the rules would encourage people to play *by* the rules instead of playing the rules? Is this an area where Google's chief source of income, advertising, is at cross purposes with its chief claim to dominance, producing good search results?

[reply]
1. 11/17/07
  
  DaneMorgan
  
  The biggest value I've seen for the public PR presentment it that it is an easily measurable highly visible metric that SEOs could latch on to and debate endlessly and keep Google in the forefront of the search engine you want to target.
  
  Granted Google gets more searches, but some of that is owing to the publicity they get in general across the medium, and a good amount of that stems from the easy metrics they provide to SEOs, such as PR.
2. 11/17/07
  
  clioandme
  
  Interesting perspective. Makes sense.
11/17/07

Blackysky

If you get quality content you won't have no problem

[reply]
11/17/07

acousticguitarist

you know what, a lot of people that I know are making silly amounts of money on the web and their pagerank is hopeless. I'll take the money thanks. I had 450 people visit one of blogs the other week in a couple of hours, i'd rather 10 if they are handing over dollars.

[reply]
11/18/07

hanxiansheng

I hope my blog www.handingchao.com will get a PR 4 in the next update of google pr.

[reply]