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Text Ad Proposal
Posted by Bplum • 3/31/09 • Subscribe to this Discussion [RSS] • Report This Topic
Topics: blogging for pay, text ads
I write a wedding blog and was recently approached by a company asking me to link to a renowned bridal shop in the body of a post. They were wondering how much I would charge for such a service.
I have no idea what to charge, and am not sure how I feel about blogging for pay this way. If I did go for it, would it be in my best interest to mention that the post was sponsored?
Thanks in advance for your advice!
User Comments
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You should be lucky, that's a big break through. You don't have to worry about it. If you think it's necessary to mention that the post was sponsored, make it clear in the TOS between you and the advertiser.
You don't have to feel like blogging for money. It's just some kind of side effect of your blog.
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Advertisers are offering bloggers payment or gifts to create content about specific products or services, the blogger's interest in the product or service may be in part the financial gain. Whether the blogger would have included content in his/her blog about the product or service without gift or payment, the fact is the blogger is receiving payment for certain content.
By disclosing the purpose of a blog, bloggers are letting readers know more about the information they'll be reviewing. Bloggers retain the freedom to write original content, as well as select which advertisers they will represent in exchange for gifts or money. Any ethical concerns will remain where they've always been - on the individual level. Because it is a blogger's freedom to select which topics will bring them payment, he/she remains responsible for his/her own reputation.
Here's the link to a site where you can generate an appropriate disclaimer for your blog disclosurepolicy.org/
Blogging for money
If you are blogging for money then PageRank (PR) can be a major issue. Once your site has a higher PR then higher paying writing opportunities become available to you. However, if your write for services like ReviewMe, Text Link Ads, Smorty, and PayPerPost then it’s important to understand that Google doesn’t like paid links, if you have them and if your site doesn’t indicate them with “nofollow” or, if you’re active on the Internet selling links on your site then your PR will suffer.
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