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By paying a modest monthly fee, you can have unlimited, sequential autoresponders working for you. Here are seven advantages of using paid autoresponder services.

1. Sequential Autoresponders:

Although many web hosts offer unlimited autoresponders, each autoresponder is only capable of sending one response. With the use of sequential autoresponders from a paid autoresponder service you could, for example, send a seven-part e-mail course.

2. Build Customer Relationships:

Building business relationships with paid autoresponder services can increase your sales. Marketing experts
generally seem to agree that a person needs to be exposed to your message multiple times before they respond or buy. If someone subscribes to your autoresponder because of their interest in a subject, you can then supply them with helpful information on a regular basis. Thus, you establish trust and a relationship with your prospective customers. When they trust you, they are more likely to act on your
recommendations and buy from you.

3. Tracking Capabilities:

The built-in tracking capabilities of paid autoresponder services can lead to more effective advertising campaigns. You can track all the clicks made from your newsletter and autoresponders and can even run split tests to see which ads or offers appeal to your subscribers.
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