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Ratner’s reputation recovered?
Reputation Spotlight | December 4th 2009 by Regester Larkin
There was an interesting article by Gerald Ratner in the Daily Telegraph earlier this week. In it he talks of how his name has become synonymous with the corporate blunder – so much so, it has become a verb. ‘To ratner’ is to make read more
Friday ORM Links 2009-12-04
Reputation Advisor | December 4th 2009 by Daniel Dessinger
OSCAR ALERT – Screen Credits and Music Entry Form Due December 1st … http://bit.ly/79bs06 # Reputation Management SEO http://bit.ly/4tohq8 # Utah SEO Company | SEO Tutorial http://bit.ly/6GJ1sY # Twitter Updates for 2009-11-27 | Everythi read more
How Do Negative Search Results Hurt You
Reputation Management | December 4th 2009 by Mark Scott
Quite often a company will only find out if there is negative pages or comments on the Internet when a customer remarks on it or says they have decided to go else where because of what they have read on the net. It’s humans nature to w read more
Online Reputation Management: Who Said What About Your Company?
StraightUpSearch: Oneupweb Search Engine Marketing Blog | December 3rd 2009 by Angie
“Did you hear what Cindy said about Jane?” From accounting, to marketing, to sales and IT, office gossip travels quickly. In a small office, what Cindy said about Jane can work its way through everyone, including Jane, in a matter of hour read more
Tiger Woods What Next?
Reputation Management | December 3rd 2009 by Mark Scott
Tiger Woods is really stuck between a hard place and a rock, no matter what he does now people will have a different opinion of the golfing superstar. His reputation has been tested and how he responds over the next few weeks will be critical for h read more
Three Simple Steps To Increasing Positive Online Reviews
TwoTables Restaurant Internet Marketing Blog | December 2nd 2009
Lisa Barone of Outspoken Media posted a great read today detailing some tips for small businesses to encourage customer reviews. I’m a big fan of Lisa’s; her posts consistently offer up sound online marketing advice with a side of sass read more
Tigers and Golf Clubs and Trees, Oh My!
StraightUpSearch: Oneupweb Search Engine Marketing Blog | December 2nd 2009 by Angie
Ironic Facebook post of the year—October 14th, 2009: “I’m often asked why people don’t often see me and Elin in gossip magazines or tabloids. I think we’ve avoided a lot of media attention because we’re kind of boring read more
In the Weeds: Learning from Tiger’s Publicity Nightmare
Promo Diva® Blog - Highly-Caffeinated Marketing & Promotion | December 2nd 2009 by Traci
Unless you’ve been living in a sandtrap, you’ve no doubt heard of Tiger Woods’ recently publicity nightmare involving his alleged infidelity. While I am no golfer, (unless we’re talking Putt Putt), I did see a marketing lesson read more
How to Communicate During a Crisis
The Leading Edge | December 2nd 2009 by Sally Falkow
Shabbir Safdar is giving tips about how to monitor and deal with a crisis online. Content that gets posted online stays online. Forever. If Google sees it as the most relevant content it will still be there years later. You can move it off p read more
How to Use Our Blog Recommendation Engine to Tap the Blogosphere
Brand-Yourself.com Blog | December 2nd 2009 by Trace
To build your personal brand, you should proactively comment on blogs related to your field and interact with bloggers in your industry. To help you get started, we developed a Blog Recommendation Engine that suggests what blogs you should be readin read more
Twitter Zeitgeist
Reputation Management | December 2nd 2009 by Mark Scott
Research showing the lack of correlation between twitter hot words and Google or Yahoo zeitgeist demonstrates a key difference between the two and is important for reputation management companies to grasp. Google zeitgeist reveals what words are bein read more
Tiger’s Reputation
Jason Murphy | December 1st 2009 by roadies
I’ve always been a fan of Tiger Woods, and I always love a good reputation management story. Unfortunately, Tiger Woods’ reputation is being slaughtered at the moment. And he’s doing nothing about it. I have to agree 100% with Andy read more
SEO Case Study – Search Engine Breakdown
Brand-Yourself.com Blog | December 1st 2009 by Trace
I have been talking for the past few weeks about how to get your name to the top of Google and how to seo your site to help you be found. Instead of spending this week with another week giving our readers another step by step guide I want to show y read more
Protecting Your Brand From Online Attacks
Outspoken Media | December 1st 2009 by Rhea Drysdale
The Wall Street Journal scared the bejesus out of me this morning. If you missed it, there was an article about The Dark Side of ‘Webtribution’ that detailed exactly how easy it is for someone to destroy your hard-earned reputation in a m read more
Reputation Management Don’t Leave Till It Hits The Fan
Reputation Management | December 1st 2009 by Mark Scott
Over the last 12 months we have been focused on reputation management and are often contacted by companies and individuals who have an issue with negative content showing in the search results. Often by this time it’s to late and the damage i read more
What’s The Point To Reputation Management?
The Reciprocal Consulting Blog | December 1st 2009 by Doctor Octoroc
You’ve heard the term “reputation management” used, but what does it mean? Why should you focus on it? What’s the point? Is it just another SEO tool? Well, yes, it is an SEO tool, but the point behind reputation management is read more
Online Reputation Management 101
Technology Translated | November 30th 2009 by Lisa Hirst Carnes
Recently I was working on a client’s search marketing campaign. Within a few clicks it became apparent just how important monitoring and managing your reputation online can be. Contributor sites like Yelp, CitySearch & read more
The Holocaust is a not a commercial backdrop
Reputation Management | November 30th 2009 by Mark Scott
EasyJet have pulped 200,000 copies of their inflight magazine rather than risk the ire of travellers after locating a fashion shoot against the backdrop of the Berlin Holocaust museum. I have to say it seems a little strange to even think about doing read more
The Hidden Job Market
Brand-Yourself.com Blog | November 30th 2009 by Trace
If your having trouble landing a job it may just be because you aren’t looking in the right places. According to the Labor Department’s most recent data, over 15 million people in America are out of work. That’s over five job seek read more
Failing Hospitals – time for a thorough medical
Reputation Spotlight | November 30th 2009 by Regester Larkin
The weekend’s papers have been full of stories about England’s ‘failing hospitals’, which, despite being ranked ‘good’ by the official regulator, the Care Quality Commission, have been deemed poor by Dr Foster, the respected independent c read more
Why Social Media Works for Direct Response Marketers Part 3 of 6
Social Media Dynamics Blog | November 30th 2009
Results measurement is knit into the very fiber of DR as a requirement. The great speed of the results is important to the flexibility and micro-management of campaigns to massage the media selections for maximum return. Some results are within minut read more
Reputation Management of the dude kind!
Reputation Management | November 27th 2009 by Mark Scott
What’s reputation management got to do with a guy who rarely goes out of his house, you may wonder. But, then like all great ideas that go ka-ching ka-ching and rakes in the money, this one is so simple that you’re going to kick yoursel read more
Friday ORM Links 2009-11-27
Daniel Dessinger Blog | November 27th 2009
Friday ORM Links 2009-11-20 http://bit.ly/jqK12 # Internet Marketing @ Harvard Extension 2009: A Primer on choosing … http://bit.ly/08MbcAv # SEOi Twitter Updates for 2009-11-15 http://bit.ly/50jgrz # Reputation Management SEO http://bit.ly/ read more
Friday ORM Links 2009-11-27
Reputation Advisor | November 27th 2009 by Daniel Dessinger
Friday ORM Links 2009-11-20 http://bit.ly/jqK12 # Internet Marketing @ Harvard Extension 2009: A Primer on choosing … http://bit.ly/08MbcAv # SEOi Twitter Updates for 2009-11-15 http://bit.ly/50jgrz # Reputation Management SEO http://bit.ly/6N read more
Why do you need to keep an eye on the social networks? You could…
Marketing4recruiters | November 27th 2009 by Kohlben Vodden
STATS: Each Negative Social Media Comment Costs 30 Customers. Research by Convergys Corp. has shown that a negative customer review on YouTube, Twitter or Facebook can cost a company about 30 customers. Here’s the math: Each remark/comment would b read more
Russia business reputation
Reputation Management | November 27th 2009 by Mark Scott
Would you do business with the Russians? Well you’ve got to be truly brave or obstinate of the bovine kind to actually consider it. Business fraud in Russia is rampant and has had a 12 % increase from that of 2007. Russia has had huge trouble d read more
How low can Lloyds Go?
Reputation Management | November 25th 2009 by Mark Scott
Poor Lloyds HBOS. They are the banking equivalent of Gordon Brown: whatever they do makes them look like either stupid or dishonest. The latest economies of truth feature the revelation that HBOS had received substantial amounts of state aid before t read more
How to Use Twitter Lists To Create Reputation Management Problems
sloppy unruh | November 25th 2009 by wes unruh
* Monitor what lists you are on regularly. If something bad pops up, take steps to correct it before it’s too late. * If you see this being abused, let a search engine representative know. Don’t expect them to take it down, but the sooner they read more
Build Your Home Base on the Web With Our Site Builder
Brand-Yourself.com Blog | November 25th 2009 by Trace
A strong personal brand online must have a home base. This is a website that at a minimum describes the unique value you provide, states your qualifications, provides your contact information, and links out to the rest of your presence on the web. read more
Sarah Palin clawing her way out of bad press?
Reputation Management | November 25th 2009 by Mark Scott
Like all public figures who decide to re-invent themselves to stay in the spotlight, Sarah Palin is out with her new book ‘Going Rogue.’ She is clearly taking on her party and trying to give her side of things and no one’s buying an read more
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