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iPhone gets political
inmedialog | October 3rd 2008 by inmedia PR
The Beeb reports today on an iPhone app designed by Barack Obama’s campaign team. What next? This article proves again that Apple, for so long cemented in its position as the outright PR leader among technology companies, continues to genera read more
Kudos to TheCodeFactory
inmedialog | October 1st 2008 by inmedia PR
Kudos to Ian Graham and TheCodeFactory for renting out the entire fourth floor of the premises at 246 Queen St. in downtown Ottawa. I had the honour of being among a select group of friends, family and supporters that celebrated the milestone last ni read more
September roundup: Memorable road trips and a new arrival
inmedialog | October 1st 2008 by inmedia PR
In case you missed them, here’s a roundup of our posts from September. Francis: Sept. 4: We regularly go to Chicago… Sept. 8: The littlest inmedianaut Sept. 11: BBC shipping container about to set sail Sept. 15: Waterloo’s VeloCity launches read more
From doldrums to trade winds
inmedialog | September 26th 2008 by inmedia PR
We’ve written a couple of posts about the wisdom of continuing marketing activities through the summer months when, it is broadly assumed, everyone is on vacation and so not paying attention to such things. Our consistent counsel has been to ma read more
Sage advice
inmedialog | September 24th 2008 by inmedia PR
Yesterday, research analyst Brian Summer posted a blog on ZDNet about how to conduct, or rather, how not to conduct an effective analyst day. While the post is clearly written with more than a little tongue in cheek, his points are well made. In pa read more
A great place to go brain picking
inmedialog | September 22nd 2008 by inmedia PR
Google’s new Chrome Internet browser is the largest open-source application release there has ever been, and the fact that it was an open-source project has been greatly underplayed. Why did Google do it? There’s no immediate financial be read more
Positive signs for CRM at Call Centre Expo
inmedialog | September 19th 2008 by inmedia PR
This week’s Call Centre Expo conference in Birmingham was overshadowed by the collapse of Lehmans and the sudden merger of two of the UK’s biggest banks in an apparent attempt to stave off a similar occurence on this side of the Atlantic. read more
Highlights from Red Herring Canada 08
inmedialog | September 19th 2008 by inmedia PR
I already wrote a post at Dangletech.com, where I try to contribute weekly, about the most fascinating highlight the Red Herring Canada 08 conference held earlier this week at Mont Tremblant. For my money, the best entertainment was the riveting beha read more
Waterloo’s VeloCity launches
inmedialog | September 15th 2008 by inmedia PR
I had dinner Friday night with about 70 students and several other folk at the University of Waterloo as the school celebrated the official opening of its innovative VeloCity, a mash-up of student residence and business incubator. The energy in the r read more
Eventful PR
inmedialog | September 15th 2008 by inmedia PR
Industry events, such as conferences and tradeshows, can be a great place to connect with the media that cover your market, but is there any point in meeting with them if you’re not announcing anything of note? For many organizations, the m read more
The odd underbelly of media monitoring
inmedialog | September 12th 2008 by inmedia PR
We have often talked about the merits, methods and tools for media monitoring on inmedialog, but it’s the amusing and bizarre aspects of the exercise that I want to illustrate today. Media monitoring is, of course, the process of scanning media read more
BBC shipping container about to set sail
inmedialog | September 11th 2008 by inmedia PR
In a remarkable combination of innovative journalism, corporate branding and GPS technology, the venerable British Broadcasting Corporation has embarked on a unique voyage of discovery that will see a BBC-branded, GPS-equipped standard shipping conta read more
Web 2.0 is a PR expansion pack
inmedialog | September 8th 2008 by inmedia PR
In the course of staying on top of what’s the meme of the day in the PR blogosphere, I wade through reams of commentary on social media and how it can be turned to serve a corporate communications and marketing strategy. In fact, one would thin read more
The littlest inmedianaut
inmedialog | September 8th 2008 by inmedia PR
Those of you among our clients who had Linda Forrest working on your account have been missing her outstanding services these past several weeks because she booked off on maternity leave at the end of July. We’re delighted to announce that her read more
10 years of Google - a technology triumph
inmedialog | September 5th 2008 by inmedia PR
This weekend, everyone’s favourite search engine turns 10. And what a decade it has been for Google - a rise to end all rises, “meteoric” doesn’t even do it justice. One of the things that strikes me about Google is that its read more
We regularly go to Chicago…
inmedialog | September 4th 2008 by inmedia PR
The Chicago Manual of Style, that is. And, believe it or not, it’s often quite the humorous journey. Those of you who are regular readers of this blog will know that we take considerable pride in being word nerds, and that strong, effective and read more
August Roundup: Corporate crises, social media and odd missives
inmedialog | September 3rd 2008 by inmedia PR
In case you missed them, here’s a roundup of our blog posts from August: Francis: Aug. 8: Something very strange came in the mail … Aug. 11: Ottawa has the best coffee (machine) in the world Aug. 15: Robert Scoble touches the elephant Aug. 18 read more
Give it what it’s worth
inmedialog | September 2nd 2008 by inmedia PR
There’s been no shortage of commentary here and elsewhere about the value of brevity when it comes to engaging with the media. As PR practitioners, we’re often making cold contact with harried folks overwhelmed by numerous pitches that al read more
Zoom was the unofficial airline of inmedia PR
inmedialog | August 29th 2008 by inmedia PR
Although no inmedianauts were stranded yesterday when Ottawa-based Zoom Airlines suspended operations as it sought bankruptcy protection in the face of actions by several of its leaseholders and creditors, we very easily could have been. Ever since o read more
Finding time to blow off some steam
inmedialog | August 28th 2008 by inmedia PR
One battle-ready sword with really, really blunt edges (hey, common sense still has to prevail): $120 One chain mail hauberk and coif (that’s a shirt and hood for the uninitiated): $300 One shield: $150 Getting some adrenaline-pumping exerci read more
Getting a return on analyst briefings
inmedialog | August 25th 2008 by inmedia PR
The majority of smaller tech companies approach dealing with technology analysts in much the same way. That is, brief them on key milestones such as new products, major customer wins and so on, and hope to eventually make the breakthrough into read more
Don’t worry, be happy
inmedialog | August 21st 2008 by inmedia PR
“Do what you’re supposed to do to the best of your ability and be content with the results.” Okay, that isn’t a catchy quote from some luminary of historical note. I just made it up. But it is along the same lines of the gen read more
Robert Scoble touches the elephant
inmedialog | August 15th 2008 by inmedia PR
I originally wrote this post for DangleTech, Canada’s largest community-sponsored website dedicated to the issues surrounding Canada’s technology sector, where I contribute a weekly blog called “In the media: It’s where you need to b read more
Even dead horses can learn new tricks
inmedialog | August 13th 2008 by inmedia PR
Yesterday I enjoyed a lively piece from PR executive and co-manager of The Bad Pitch Blog Richard Laermer about the gradual extinction of the newsprint dinosaur or, at least, the dinosaur mentality of those who run the old-school journals of record. read more
Are you ready to execute a PR program?
inmedialog | August 11th 2008 by inmedia PR
Working at an agency, it is always interesting when you first sit down with a prospective client to find out more about them and determine what their requirement for PR might be. Often, companies have not given much thought to what it is they are h read more
Ottawa has the best coffee (machine) in the world
inmedialog | August 11th 2008 by inmedia PR
I have been an enthusiast of the Clover coffee brewing machine ever since the new Bridgehead café a few blocks from our ByWard Market offices opened up a year or so ago, featuring one of these shiny devices that brew a perfect single cup of steaming read more
Something very strange came in the mail …
inmedialog | August 8th 2008 by inmedia PR
Many, many years ago, I worked at the then-decidedly down-market tabloid Halifax Daily News. (See my post on the closing of the News earlier this year by Transcontinental.) It was not unusual for our newsroom to receive odd missives, their senders cl read more
Laying claim to social media
inmedialog | August 5th 2008 by inmedia PR
In business circles, defining what is social media is immediately followed by the question of how can it can be turned into an effective marketing and communications tool. But who owns this function in an organization? Is that even a valid question? read more
July Roundup: Good tips, bad slips and farewell to Linda
inmedialog | August 5th 2008 by inmedia PR
In case you missed these posts the first time around, here’s a recap of everything we published in July. Linda: July 3: Blogging about blogging July 9: A post for the word nerds July 11: iPhone frenzy! July 18: How times have changed July 21: M read more
Over and out
inmedialog | July 31st 2008 by inmedia PR
Today is my last day of work prior to going on maternity leave. In Canada, we’re incredibly blessed that we have the option of taking one year off to be with our new arrivals, so I’m taking advantage and plan to be off until mid-August 20 read more

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