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Lead Conversion at the Heart of RichFX Acquisition by ChannelAdvi…

Florida Venture Blog | July 16th 2008 by Dan Rua

ChannelAdvisor CEO, Scot Wingo, wrote a great post today about their acquisition of RichFX. At first blush, RichFX appears to be all about sexy rich media sizzle (PDF), but Scot's post zeros in on the meat he's after: lead conversions.RichFX brings read more

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