Search Blogs
Post Tags
Your Business & Mobile Computing PLR Crash Course
New Launches | November 20th 2009 by Mieke Janssens
. Brand-New Private Label Ecourse Lets You Easily Teach Your Customers and Subscribers The Basics of Mobile Computing For Their Business The “Your Business & Mobile Computing” Crash Course was created to help business owners understan read more
Cisco Unveils New iPhone Security App
Mobile Marketing Watch | November 20th 2009 by Vic Berggren
With the amount of potentially dangerous spam and other bogus mobile content threatening our digital way of life, it sure helps to have an extra pair to eyes to watch out for the dangers that lurk around the corner. Fortunately, Cisco has acted on th read more
Weekly Wrap: Shoppers Hit Social Networks, Future of TV, John May…
Barking Robot :: Derek Baird | November 20th 2009 by Derek Baird
Mobile Will Become the Hub of Multichannel Consumer Relationship: Marketers seeking to sprint out of the recession need to become multichannel-friendly and completely consumer-focused, and get over themselves. The need to construct data-rich profil read more
No Go for Yahoo Go in 2010
Mobile Marketing Watch | November 19th 2009 by Vic Berggren
Yahoo is planning to bid farewell to its Yahoo Go mobile application in early 2010. For three years, Yahoo Go has served as Yahoo’s all-in-one native app for our favorite Yahoo services on Windows Mobile, BlackBerry, and Symbian phones. Famous read more
Carriers Rushing To Invest In Internal Mobile Marketing Platforms…
Mobile Marketing Watch | November 19th 2009 by Vic Berggren
With the likes of Apple and Google making huge headway in the areas of mobile marketing and app distribution via app stores, wireless carriers have been forced to play catch up. New research suggests carriers are planning to invest heavily in ̶ read more
Convergence is a major part of the Microsoft mobile marketing str…
GoMo News | November 18th 2009 by Bena Roberts
At the Mobile Marketing Forum in Los Angeles, Jeff Plaisted from Microsoft Mobile Advertising took us through its mobile advertising strategy. Using its cross-platform launch of the TV show “Flashforward” as a starting point, Jeff explain read more
GoMo 1-to-1 at MMF: mobile marketing, money and more from Mobile…
GoMo News | November 18th 2009 by Bena Roberts
I spoke to mobile veteran Jim Manis, CEO of Mobile Giving at the Mobile Marketing Forum. He’s a long time supporter of the MMA, and an influential figure in its past. But today we talked about his current pet institution: Mobile Giving. This is read more
The present and future of mobile advertising - according to the c…
GoMo News | November 18th 2009 by Bena Roberts
The panel I was most interested in attending at MMF was the carrier panel. At conferences you usually get a few network representatives attending, but rarely more than one or two on stage at any one time. But this was a panel entirely constructed fro read more
Merging Mobile Marketing and Social Media to promote Coupons
FOLDEN.INFO Internet Marketing Blog | November 18th 2009 by emediablogger
The mobile marketing solution provider TheTMSway has introduced a new service on its self service platform TMSfactory, which is merging the mobile internet and social web to promote offers on social networks. The new tool is a flexible mean and addit read more
2009 MMA Global Mobile Marketing Award Winners
Mobile Marketing Watch | November 18th 2009 by Vic Berggren
The Mobile Marketing Association announced the winners of the 2009 MMA Global Mobile Marketing Awards at their Fifth Annual Global Mobile Marketing Awards during a dinner yesterday evening. Each year, the MMA’s awards receive hundreds of submis read more
Top 10 Mobile App Trends in 2012
Mobile Marketing Watch | November 18th 2009 by Vic Berggren
What will be the top mobile apps of the future? In a report released today by research firm Gartner, that answer is “money transfer.” What’s more interesting to us mobile marketers is what lands in the #2 and #3 spots on their lis read more
1020 Placecast Nabs $5M for Geo-Targeted Mobile Ads
Mobile Marketing Watch | November 18th 2009 by Vic Berggren
For mobile, advertising is increasingly becoming about catching the consumer at the right place, if not the right time. Google’s $750M AdMob buy this month is undoubtedly supporting the case for numerous mobile marketing firms, especially in th read more
Brits who cannot live without their smartphones
77Lab: European Online Marketing Blog | November 18th 2009 by 77Lab
According to new research, Blackberrys and iPhones have proven to be the leading smartphone devices in the UK. The number of British using smartphones rose 10% in the last three months to almost 6.2 million, with Blackberrys becoming the fastest-grow read more
Brilliant Mobile Campaign Using Twitter, QR Codes and Viral Marke…
Mobile Marketing Watch | November 18th 2009 by Vic Berggren
I’m always on the look out for new and innovative approaches to mobile marketing, and one such example caught my eye recently in regards to a mobile campaign sponsored by Editoras Online, the Brazilian equivalent of Amazon.com. In an attempt to read more
Making Sense of Mobile Tagging
The Lunch Pail | November 18th 2009
Mobile tagging is a category term for the creation and rendering of a two-dimensional bar code that is link to an online experience, accessed through a mobile device. There are two basic types of mobile tagging solutions. I will go into greater read more
Millennial Releases October “SMART” Report
Mobile Marketing Watch | November 18th 2009 by Vic Berggren
Millennial Media, the leading mobile ad-network who just scored a $16M round of funding, has released its October “SMART” report, or “Scorecard for Mobile Advertising Reach and Targeting.” This month’s report includes a read more
m-ticketing hits the UK Bus route with m-blox and Arriva
GoMo News | November 18th 2009 by Bena Roberts
Customers across Arriva’s regional bus businesses in England, Scotland and Wales, will be able to buy daily, weekly and four-weekly tickets via their mobile phones following the national launch of Arriva’s m-ticketing service on Tuesday, 17 Nove read more
never.no teams with the Nobel Peace Centre and More Mobile Relati…
GoMo News | November 18th 2009 by Bena Roberts
Never.no a provider of interactive video and mobile technology has created an exhibit “From King to Obama”. It is on display at the Nobel Peace Centre in Oslo until April 11, 2010. The digital signage part of the exhibit was a collaboration read more
New Mobile Barcode Marketing Agency QRe8
GoMo News | November 18th 2009 by Bena Roberts
I love innovation and I love mobile barcodes. I got a nice email from the Co-founder of QRe8 and he created two mobile barcodes for GoMo News. What is the QRe8 idea? OK. It’s not new and it’s not rocket science. Its 2D barcode marketing with tra read more
Can mobile marketing can harness the emotional power of “little…
GoMo News | November 18th 2009 by Bena Roberts
At the Mobile Marketing Forum in Los Angeles today, the days event were wrapped up by Bryon Morrisson, President of Ipsh. His keynote address was called The Power of Little Things - and not even the MC knew what it was about before it started. It tur read more
Mobile Marketing in Board Games
Mobile Marketing Blog | November 17th 2009 by Giorgos Saslis
I am a pretty keen fan of board games, because you just can't beat a winter Sunday afternoon in front of a fireplace in some village house, with a good bunch of friends and an interesting / fun board game. (Can't wait for Sunday now -- and hope it'll read more
AT&T believes mobile local search is the future of advertising
GoMo News | November 17th 2009 by Bena Roberts
At the Mobile Marketing Forum in Los Angeles today, AT&T Interactive CMO Matt Crowley spoke about mobile local search advertising. As AT&T pushes further into mobile services and advertising, it has come to believe that the major source of re read more
Mobile Marketing heavyweights meet in Los Angeles
GoMo News | November 17th 2009 by Bena Roberts
Greetings from Downtown Los Angeles and the Mobile Marketing Association! This morning sees the opening of the Mobile Marketing Forum, where leading figures from mobile brands, operators, content and entertainment providers, and media companies get t read more
Loopt Teams Up with NAVTEQ LocationPoint Advertising
Mobile Marketing Watch | November 17th 2009 by Vic Berggren
NAVTEQ and Loopt are teaming up to bring mobile consumers local coupons to users on the go. NAVTEQ LocationPoint Advertising helps local advertisers target consumers with mobile coupons. Loopt’s mobile social-mapping service allows individuals read more
AdMob Launches Interactive Ads for iPhone Video
Mobile Marketing Watch | November 17th 2009 by Vic Berggren
Google’s new mobile marketing child, AdMob, announced today the launch of a new video ad unit with real-time interactivity for the iPhone. The company claims its ad unit will be the first to bring “true interactivity to mobile video adver read more
New iPhone app helps 50 Cent grab even more advertising cash
GoMo News | November 17th 2009 by Bena Roberts
This one is kind of special. Musicians releasing branded iPhone apps is nothing new - they were some of the earliest applications available. But this new “remix” application from 50 Cent, co-branded with a brand of mineral water, really t read more
Industrial Advertisers Can Benefit from AdMob Mobile Ad Network …
Industrial Web Talk | November 16th 2009
Jefferson Graham’s recent article in USA Today Google to pay $750M for mobile ad network AdMob states that Google will buy the San Mateo-based AdMob mobile advertising network for $750 million in stock. Companies like Ford and Coca-Cola have alread read more
Millennial Media Raises $16M Round, Reaches 79% Of US Mobile User…
Mobile Marketing Watch | November 16th 2009 by Vic Berggren
With Google’s three-quarter billion dollar purchase of AdMob, it gives a sense of validation for the bright future of mobile advertising. The big players have begun to take notice at the innovation brewing at mobile-ad startups, and investors read more
Mobile marketing will be key factor this Holiday
Oster Green | November 16th 2009 by Bev Oster
You've heard me say it before. The days of tower PCs and even laptops are numbered.Interesting article here underscoring the role of social media and mobile retail shopping this Holiday.Window shoppers can quickly compare retail prices versus Amazon read more
80% of Consumers Won’t Pay for Mobile News
Mobile Marketing Watch | November 16th 2009 by Vic Berggren
As a growing number of major media outlets proceed with eliminating free digital news content in favor of premium, subscription based services, a new report from Forrester Research doesn’t offer promising data to support the transition from fre read more
Subscribe To