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Tag Search Results For 'pr ethics' (10)
Sure, PR is a mess, but…
Marketing Conversation | August 14th 2008 by Chris Abraham
by Jonathan Trenn I just read to intriguing posts on PR. One is by Michael Arrington on, of course, TechCrunch. It would be a great piece except that I disagree with his key point. Then, as Chris pointed out, The PR Roadblock On the Road to B read more
PR is about relationships
Marketing Conversation | August 13th 2008 by Chris Abraham
Jeremy Pepper just wrote a blog post entitled Can I can get a big cup of STFU please? that you should read. The long story short is that social media is just one part of public relations and that everything really hinges on relationships and conn read more
How We All Often Assure Failure
Marketing Conversation | July 1st 2008 by Chris Abraham
CMOs and marketing managers have to wake up. As do ad execs, PR honchos, and social media heavyweights. That’s because if we don’t, we’re not serving our clients well. Advertising is a form of marketing. Public relations is a read more
One man’s secret is another man’s bullshit
Marketing Conversation | June 17th 2008 by Chris Abraham
For the past two months I’ve been in a mental funk when it comes to blogging. Maybe it’s because I got caught up a bit too much following the political primary season and felt that I’d end up focusing too much on politics. But now read more
Gifting Bloggers Doesn’t Mean Pushing Swag
Marketing Conversation | June 16th 2008 by Chris Abraham
This morning, Norman Birnbach wrote an article wherein he suggests that I emphasize giving swag: One of his tips is to “Give swag” — a point that Chris Abraham emphasized in a recent interview. The reason is that blogging is often a read more
Blog Potomac Speaker Kami Huyse
RedBoots Digital Rodeo | June 13th 2008 by Simon Heseltine
The final presenter of the unconference was Kami Huyse of MyPrPro who jumped right into the engagement part of the conference. After a brief discussion on where she was coming from on the topic of ethics, she jumped right in with an example of a fl read more
Podcast from Inside PR - Toronto Panel tackles Blogging
Marketing Conversation | February 21st 2008 by Chris Abraham
Although sometimes people may think that Canadians are just downright crazy, this podcast proved that some of our northern neighbors truly have a good grasp of the blogsphere. Go have a listen to this panel’s discussion, Reaching Out to Blogge read more
Freud and Modern Public Relations
Marketing Conversation | November 18th 2007 by Chris Abraham
Abraham Harrison LLC, Advertising, Anne Freud, bbc, BBC TV, bbc tv, Behavioral Targeting, Circumadvertising, Ed Bernays, Edward Bernays, Google, History of Advertising, History of Marketing, History of PR, insight, last century of public relations, read more
Pick of the Thicket 10.26.07
Media Orchard | October 26th 2007
Want to be a pick? Submit your story!Dos and don'ts of online reputation management (infOpinions?)Why Ragan Communications inspires both admiration and loathing (Copywrite, Ink.)PR pros don't have ethics? (Strive Notes)Check out Spin Thicket for mor read more
The battle between PayPerPost and PR
Fake Plastic Noodles | October 25th 2007 by Melanie Seasons
Well, as for much as my colleague Dave Binkowski rants, he does occasionally have some decent points (just kidding, Dave). This latest post for example on what he calls the censorship of pay-per-post. Apparently, PayPerPost “will not let it&# read more
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