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Social Media Best Practices – The Q&A Conundrum
Business.com's B2B Online Marketing Blog | December 16th 2009 by Ben Hanna
Do online question-and-answer (Q&A) forums like Yahoo! Answers, LinkedIn Answers, Answers.com – or the recently launched Business.com Answers – offer a significant opportunity to better engage with prospects and customers, generate le read more
Social Media Marketing to Small Businesses – New Research
Business.com's B2B Online Marketing Blog | December 9th 2009 by Ben Hanna
In the latest report from our Business Social Media Benchmarking Study research, “Engaging Small Business Decision Makers Through Social Media,” we address a key question on the minds of companies marketing to small business: What are the read more
Marketers Need Better Social Media Research
LeftTheBox.com | December 9th 2009 by Samir Balwani
Here is my plea – If the business community is going to take social media marketing seriously, there needs to be more worthwhile research. Recently there have been a number of studies published that aren’t actually useful. Most of them fo read more
Social Media Marketers Declare Success
The Market Research Event | December 2nd 2009 by IIR USA
eMarketer.com reports that The Center for Marketing Research at the University of Massachusetts Dartmouth has followed up on its 2007 and 2008 studies of social media usage by the Inc. 500. Adoption and awareness continue to trend upward, with 91% of read more
Twesearch is the new DIY research tool
Charts and Stats and Bread, oh my | November 30th 2009
In the research user world, there are those who believe in writing and analyzing their own surveys and there are those who believe that experts should write and analyze surveys for them. I’m probably biased, but I believe that survey writing is read more
Help Shape Social Media Research
Social Media Explorer | November 10th 2009 by Jason Falls
Last month, Social Media Explorer’s first report, Customer Twervice: Exploring Best Practices and Case Studies In Customer Service Efforts Using Twitter, gave us a look at how many brands are turning to social media for customer service and ser read more
Charities School Business and Academia on Social Media
360 Days in a PR Life | November 9th 2009 by eliciab35
Research doesn’t easily wow me, but this particular study did. I’m referring to the research presented by Dr. Nora Barnes from The University of Massachusetts Dartmouth at last Friday’s SNCR conference in Cambridge, MA. Her stud read more
Comet Branding Radio #50: Ari Newman – Filtrbox and their take…
Comet Branding Blog | October 21st 2009 by Al Krueger
Ari Newman, Founder and President of Filtrbox, will be joining us on Comet Branding Radio on Wednesday, October 21st at 11 a.m. Central. We’ll be discussing his firm’s take on social media research, why it’s important and how brands read more
Facebook Success Proves Valuable – How to Get Your Facebook Pag…
SEO Web Design by BardicMedia.com | October 10th 2009 by Marc de Polo
Facebook success seems more valuable than ever. Blogs are abuzz with new research indicating that visitors from Facebook are more loyal than visitors from search engines or other social networks, including Twitter and Digg. The news was re-tweeted wi read more
Do you know who your competitors are?
Social Media Dynamics Blog | September 10th 2009
By Karen Miller You are a local business and you have always thought that your competitor(s) is another local business down the street. Do you know that for sure? And, who else is your competitor? If you are reading this, you are not a stranger to th read more
Podcast Interview With Facebook and LinkedIn
The Information Advantage | August 20th 2009 by Tom H. C. Anderson
SOCIAL NETWORKS - THE BIG PLAYERS Anderson Analytics‘ Tom H. C. Anderson talks to Daniel Shapero (Director of Enterprise Solutions, LinkedIn) and Sean Bruich (Monetization Analytics, Facebook) This October in Chicago I will be moderating a key read more
A social media research report
MICHAEL LING | August 11th 2009 by Michael Ling
I came across a 35 pages research report Using media platforms to engage professional business technology buyers, conducted by Information Week in 2008.Several interesting (and I think reasonable) findings came out..The most widely used social media read more
Is Social Media Marketing a House Built on Hype?
The Lead Generation Expert | July 21st 2009 by Wayne Davies
I read a very interesting article in Online Media Daily that asked the question "Do social media 'experts' overestimate their abilities?"Now I simply must make something clear. I very much enjoyed the article, but take issue with some of the observat read more
Overlap Among Major Social Network Services
The Information Advantage | July 9th 2009 by Tom H. C. Anderson
For Reach x Frequency Considerations… As a follow up to yesterdays post, today’s bit of chart porn from Anderson Analytics’ new Social Media Study below. More to come on this blog and Anderson Analytics site over the next few days. read more
Social Media -- Should it be your primary source for consumer ins…
Atomic Ideas | June 26th 2009 by Russ Tate
Much has been written and hypothesized that traditional research techniques are quickly becoming dinosaurs and the key is to maximize analysis of social media. Social Media research is very important, but like all research techniques it is most effec read more
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