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Tag Search Results For 'tom h. c. anderson' (64)
Smarter Email, Finally
The Information Advantage | September 2nd 2008 by Tom H. C. Anderson
Analytics for Personal Email For the most popular internet application, email, there has been relatively few advances for the majority of users in recent years. Most of the advances have been behind the scenes using text mining and other techniques i read more
Welcome Back
The Information Advantage | September 1st 2008 by Tom H. C. Anderson
Hope everyone had a great Labor Day weekend. read more
Wishing You a Wonderful Labor Day Weekend!
The Information Advantage | August 29th 2008 by Tom H. C. Anderson
Q&A With Greenfield Online’s Hugh Davis
The Information Advantage | August 23rd 2008 by Tom H. C. Anderson
Greenfield Online’s Hugh Davis and Anderson Analytics’ Tom H. C. Anderson Discuss Online Market Research. Hugh Davis - Cofounder/EVP Greenfield Online Today I’m posting answers to a few questions I posed to Hugh Davis, Executive read more
Master of the Messy Desk
The Information Advantage | July 20th 2008 by Tom H. C. Anderson
Organized people are just too lazy to look for things! After a little more research, I’m starting to think a 3 monitor configuration may be ideal. Also, I understand that while 24″ and 26″ seems to be better than 18″, there m read more
Multimon - How Many Monitors Do You Have?
The Information Advantage | July 17th 2008 by Tom H. C. Anderson
If you’re like me, you probably spend more time in front of your computer than you do driving, watching TV, or sleeping all added together. I’ve been using “dual monitors” (2), for quite some time now and don’t know how read more
Crossing the iPhone Line to Get a Starbucks
The Information Advantage | July 11th 2008 by Tom H. C. Anderson
Heading to my local Starbucks this morning I was shocked to see a very long line. Are they giving out free coffee? Even if they were, the line wouldn’t be this long. The line was actually for the AT&T store next door. I had forgotten tha read more
Special SCIP Event on Text Mining Talk at University of Connectic…
The Information Advantage | July 5th 2008 by Tom H. C. Anderson
Anderson Analytics’ Tom H. C. Anderson to speak on text analytics in market research and competitive intelligence at University of Connecticut, Stamford July 9th For those back from their 4th of July vacations and interested in how to apply read more
Happy Fourth of July from Anderson Analytics!
The Information Advantage | July 3rd 2008 by Tom H. C. Anderson
Just writing today to wish all our US friends and clients a very happy Independence Day. Have a great weekend! -Tom read more
More Value Placed on Analytics 1500 Years Ago?
The Information Advantage | June 30th 2008 by Tom H. C. Anderson
First day back in the office stateside today. I noticed in this morning’s mail I had been elected to the Stamford Historical Societies Board of Directors where I have been serving the past few months on the board unofficially. It should be fun read more
Murder Holes - Has Your Company Installed Any Lately?
The Information Advantage | June 28th 2008 by Tom H. C. Anderson
Setting Death Traps for Your Adversaries: Barriers to entry just as important today as over 500 years ago I drove by Glimmingehus the other day and decided to stop in briefly. It’s not very spectacular as far as castles go but it has a few othe read more
Does Traditional Market Research S*ck?
The Information Advantage | June 27th 2008 by Tom H. C. Anderson
Offline Marketing S*cks…how do you feel about offline/traditional market research? Was having breakfast this morning in Copenhagen when I saw this guy. I asked for permission before taking the picture He was attending the reboot2 conference. read more
Nordic Consumer Insights Innovation and Inspiration
The Information Advantage | June 26th 2008 by Tom H. C. Anderson
I’ve been meeting with a few companies here in Southern Scandinavia this week. Have just one more meeting tomorrow and I’ll be heading back to the US until October when I’ll be here again on business.The other day I was in Gothenbur read more
Happy Midsummer!
The Information Advantage | June 19th 2008 by Tom H. C. Anderson
Heading back to Sweden today for the big holiday. Wishing everyone a very Glad Midsommar! Tom read more
Viking Strategy - Roskilde VS Oslo
The Information Advantage | June 19th 2008 by Tom H. C. Anderson
Roskilde makes up for in interaction for what it lacks in ship detail I was at the Viking ship museum in Roskilde Denmark earlier today. While I think the ships in the Oslo Viking museum are a bit cooler, as they are better preserved, what’s read more
Anderson Analytics Paper Nominated for ESOMAR Excellence Award
The Information Advantage | June 19th 2008 by Tom H. C. Anderson
I was very pleasantly surprised and honored yesterday to have the paper I presented on Text Analytics in Market Research at the ESOMAR Innovate conference nominated for the best ESOMAR paper of the year award! My presentation which was based on the p read more
First Day Update from ESOMAR Innovate
The Information Advantage | June 17th 2008 by Tom H. C. Anderson
Thought I would post a very brief update from the morning session of the first day at ESOMAR Innovate. Opening Keynote speaker Greg Fraley, who is an author and innovation consultant, started us off with claiming “Starbucks is Officially Dead read more
Happy in Copenhagen
The Information Advantage | June 15th 2008 by Tom H. C. Anderson
I’m in Copenhagen this week for the ESOMAR Innovate conference. It’s actually been almost two years since I’ve been here in Denmark. You’ve got to love a country where it’s ok to drink beer at 8:00am and where your waitr read more
Edsel Turns 50! (Commemorating a Fatal Consumer Insights Deficit)
The Information Advantage | June 9th 2008 by Tom H. C. Anderson
50 Years after the Edsel, marketers still often fail to understand the customer My recent post about the lack of quality/service and dismissal of my complaint at the local BMW dealership seemed to draw a lot of attention. Unfortunately I think it& read more
Don Peppers on Marketing, Segmentation, and CRM
The Information Advantage | June 6th 2008 by Tom H. C. Anderson
Peppers & Rogers Group Marketing Guru, Don Peppers and Anderson Analytics’ Tom H. C. Anderson discuss consulting, segmentation, CRM, and the current condition of One-to-One marketing. Marketing Guru, Don Peppers This Wednesday, I had a ver read more
A Trip to Times Past: Stamford Historical Society Trip to The Flo…
The Information Advantage | June 2nd 2008 by Tom H. C. Anderson
As I’ve mentioned in a previous post I’ve been volunteering on the board at the Stamford Historical Society and therefore I’d like to mention an upcoming event which you may find interesting if you live in the area. The press releas read more
What place does quality have in marketing these days?
The Information Advantage | May 29th 2008 by Tom H. C. Anderson
Wondering if true quality has a place in today’s push for cost efficiency through globalization? A study released yesterday among luxury car brands claimed BMW ranked #1 on quality and Toyota ranked 5th! I don’t think we know what quality read more
What if Advanced Analytics Wasn’t Just for the Fortune 1000?
The Information Advantage | May 28th 2008 by Tom H. C. Anderson
Pro Bono Analytics This past weekend I was at a Yankees game with our Corporate Counsel John Louizos. Other than sun, beer, and hotdogs, I was also thinking about statistics and the book Money Ball. Yankees vs. Mariners My favorite Yankees fan F read more
Anderson Analytics Text Analytics Talks - Summer 2008
The Information Advantage | May 23rd 2008 by Tom H. C. Anderson
Happy Memorial Day Weekend! In case you are still deciding which conferences you will attend as things slow down during the June - July months, I thought I would mention a few that Anderson Analytics will be speaking at. With the increased interest i read more
CRM - BMW Style
The Information Advantage | May 20th 2008 by Tom H. C. Anderson
CRM - BMW Style Just posting a comic today that one of my colleagues created. It’s in reference to my post the other day about my experience at BMW (I will add it there as well). You gotta love consumer generated media (CGM). I will let you kn read more
Business Readers Connected on a Linkedin Web
The Information Advantage | May 18th 2008 by Tom H. C. Anderson
How Many Linkedin Contacts Do You Have at Anderson Analytics, Accenture, or the Tom Peters Company? Linkedin.com has created code that will be included in articles from partners like Business Week so that you can see how many of your connections wo read more
Interesting, More Effective and Creative Use of Coupon Promotion
The Information Advantage | May 16th 2008 by Tom H. C. Anderson
Coupons are an important part of the marketing mix for many CPG companies. Lately though, like with most advertising, this marketing tool also gets lost in the noise. It seems they target a certain type of customer giving them a discount with little read more
Brainstorming Tips and Techniques – 6 Colored De Bono Hats
The Information Advantage | May 14th 2008 by Tom H. C. Anderson
I recall once receiving a business card from someone, though I can’t remember who it was now, which had six colored hats on the back. There was also a link to a website which told you more about the hats. I thought it was a neat idea, and I wi read more
Mother’s Day Cards May Predict Election Winner
The Information Advantage | May 10th 2008 by Tom H. C. Anderson
Election Campaign Battle Moves to Mother’s Day Card Isle It’s Mother’s Day tomorrow and I happen to be down here in our nations capital, and along with so many others I’m looking for a last minute Mother’s Day card. It read more
Text Analytics News, E-roundtable Discussion
The Information Advantage | May 9th 2008 by Tom H. C. Anderson
I recently took part in a roundtable discussion hosted by Joshua Bull of Text Analytics News, the organization that hosts the annual Text Analytics Summit both here in the US as well as in Europe. Joshua asked us a few interesting questions about Tex read more

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