Search Blogs
Tag Search Results For 'understanding small biz' (6)
To Reach SMBs, Don’t Pin All Your Hopes on Social Media Sites
Selling To Small Businesses | May 16th 2008 by small biz
Reaching small-business owners, managers and decision-makers is notoriously hard to do. You know that, right? There are lots of reasons for this — here are just a few: The small business market is fragmented. For example, a time honored app read more
Half of Women Influenced by Blogs In Purchase Decisions
Selling To Small Businesses | May 9th 2008 by small biz
Half of women surveyed said that blogs influence their decisions to purchase. That comes from a recent survey of roughly 6,000 women by BlogHer (the network of women bloggers) and Compass Partners. The study has a number of findings, but the one abo read more
Marketing an Event for $150 Using YouTube
Selling To Small Businesses | March 5th 2008 by small biz
Jennifer Laycock, Editor of Search Engine Guide, explains how they are marketing an upcoming conference using a homemade video on YouTube. The video cost them just $148. It took 18 hours of time (divided among 3 people) to create. She write read more
The OTHER Side of Social Networking
Selling To Small Businesses | January 9th 2008 by small biz
The Internet can be treacherous if you are a vendor faced with a disgruntled customer. If a consumer doesn’t feel that his or her complaint has been satisfactorily dealt with — boom! The entire dispute (at least the customer’s read more
New Approach at This Site for 2008
Selling To Small Businesses | January 6th 2008 by small biz
I’ve decided that for 2008 I will focus more effort on this site to compiling lists of resources and information kits. What do I mean by this? Well, I regularly get asked to identify resources for clients and entities that sell to small b read more
What You Need to Know About Millennial Entrepreneurs
Selling To Small Businesses | November 25th 2007 by small biz
Entrepreneurship keeps attracting younger and younger people — including “millennials,” i.e., those twenty-somethings and teens born since 1980. Since entrepreneurs are consumers first and business owners second, you have to underst read more
Subscribe To