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Buscando el Impacto… Lo extraordinario como generador de buzz
PASION POR EL MARKETING | September 10th 2009 by juan
Buscar el impacto es uno de las bases de la publicidad, sobre todo cuando pretendemos generar buzz y/o viralidad. La semana pasada me llamaron la atención, 2 campañas caracterizadas por el IMPACTO. 1- Road Safety: Bleeding Billboard: La valla que read more
Day 9: Roddy’s Trick Or Treat
Roarin' 80s | September 9th 2009
If there’s a more well known and beloved Halloween staple than Rowdy Roddy Piper then color me surprised. Luckily for you and I our favorite Canadian billed as a Scotsman is front and center in the WWF’s 1985 Halloween shindig. Before the fest read more
CHARITY - The Pandamonium Art Project for WWF
The Style PA at Home | September 9th 2009 by The Style PA
Images © Stonehouse Photographic / WWF-UK Yesterday I took myself along to Selfridges for the launch of a rather special project. 'Pandamonium' is the brainchild of the design team at WWF UK who decided to get some talented artists on board w read more
A Good Cause
Manner of Speaking | September 9th 2009 by John Zimmer
My thanks to those of you who have been following along since I started this blog in May 2009. I hope that you have enjoyed reading it as much as I have enjoyed writing it. I have a favour to ask. If you scroll down the page, you will see, among read more
Time for Loeries to take a hard line on ‘fake ads’?
MarkLives.com | September 9th 2009 by Herman Manson
The Loeries should be taking a similar line on scam ads. What do you think? read more
Associazioni: porte chiuse alla conferenza dei servizi del proget…
Il Blog di ChietiScalo.it | September 9th 2009
COMUNICATO STAMPA DELL'8 SETTEMBRE 2009Conferenza dei servizi di oggi del progetto Siderferroplast. Comitato ed associazioni non sono stati fatti entrare.Precisazione sulle dichiarazioni dell'Assessore Stati: ad oggi la procedura di assoggettabilità read more
WWF Abruzzo: comunicato incendio ad Ortucchio
Il Blog di ChietiScalo.it | September 9th 2009
COMUNICATO STAMPA DELL'8 SETTEMBRE 2009Incendio azienda di rifiuti ad Ortucchio.Il WWF: emesse sostanze tossiche e/o cancerogene quali benzene e stirene.Bene l'intervento in emergenza del Comune di Ortucchio. Urgente dotare l'ARTA della reperibilità read more
Just In: WWF Spotlight Magazines
The Retropolis | September 8th 2009 by Alex
The WWF Spotlight series from WWF Magazine was always a personal favorite of mine. Even if you didn't particularly like the wrestler, the in-depth series of articles and historic photos made for an interesting package.I just added five of these to th read more
Glad SOME good’s come out of DDB Brazil
Advertising Is My Copyright | September 8th 2009 by Richard Tseng
Quickly, what happened last week: Ad Agency DDB Brazil won some awards for a VERY CONTROVERSIAL ad linking 9/11 to Global warming and American interference in, well, everything. At least that was what I took away, and was promptly informed by some th read more
Ataki, tsunami i świętości – o medialnych kontrowersjach (pr…
Zarazinski BLOG | September 8th 2009 by Dawid Zaraziński
World Wildlife Fund Ad Sparks Anger, But Makes a Good Point
Beyond Madison Avenue | September 7th 2009
This week, the ad community was put on display by an ad leaked out of DDB Brazil. The client, the World Wildlife Fund, was none too excited over this release (or was it?), and the pundits were salivating at the opportunity to rip this spot apart with read more
World’s largest fishery angles for sustainability
News Rage International | September 7th 2009 by News Rage UK
Lima, Peru: Peruvian anchovy fishers – who pull in 10 percent of the total fish catch in the world – for the first time will be independently monitored, ensuring the sustainability of stocks. ... For the full story, please visit News Rage Intern read more
Allianz von Naturschutzverbaenden fordert Schutz des Roten Thun
DiveCompanie - Scuba School Sicily | September 7th 2009 by Gunnar
BREITE ALLIANZ VON NATURSCHUTZVERBÄNDEN FORDERT SCHUTZ DES ROTEN THUN Bundeslandwirtschaftsministerin Ilse Aigner (CSU) gerät aufgrund ihrer unentschlossenen Haltung zum Schutz des Roten Thunfischs im Mittelmeer stark in die Kritik. In einem offene read more
Nueva metedura de pata con el 11-S
eTc :: El Blog de Marketing en español | September 7th 2009
Por alguna razón, los atentados del 11-S generan una atracción irresistible para algunos publicistas. La muerte violenta de 3.000 personas parece un buen argumento para impactar y lleva aparejada una dosis de demagogia, ya que emplea un símbolo de read more
Tonya Evinger Part 2 Interview - MMA Fighter - Video Archive
Ultimate MMA Fights | September 7th 2009 by Maryann
Subscribe to my Youtube channel for future interviews with MMA fighters, celebrities and free documentaries about ghosts, aliens, pro wrestling and much more! read more
DDB Brasil has annoyed Americans and WWF
Idle talk | September 6th 2009 by Jane
The Tsunami killed 100 times more people than 9/11. The planet is brutally powerful. Respect it. Preserve it. In the industry scandal concerning one of works DDB Brasil, agencies of year by results of Cannes-2009 has burst.The print with logo WWF and read more
Ban Ki-moon trillar i en vak
Klimatbluffen | September 6th 2009
"BBC viewers were treated last week to the bizarre spectacle of Mr Ban Ki-moon standing on an Arctic ice-floe making a series of statements so laughable that it was hard to believe such a man can be Secretary-General of the UN. Thanks to global warmi read more
Easy, fast and eye-opening carbon footprint calculator
Articles on environment and ecology | September 5th 2009
There are many carbon footprint calculators out there nowadays. I have tried a number of them but today I stumbled upon one that is a WWF produce in association with The Independent. And I have to say it’s easy, fast and really eye-opening. As read more
Controversial WWF 9/11 Ad Became Viral. WWF-Brazil Regrets Decisi…
Progressive Advertiser | September 5th 2009 by Sergey Rusak
Right before anniversary of 9/11 video which was created by WWF Brazil hit the web and became viral. Commercial which shows 9/11 terrorist attack and mention 2004 tsunami appeared on thousands blogs like Break or Adverblog and video sharing web read more
Human Activity Reverses 2000 Year Arctic Cooling Trend
TakePart Social Action Network | September 4th 2009 by Adriana Dunn
nick_russill's photostream (creative commons) Greenhouse gas emissions caused by human activity have helped to reverse a 2000-year long cooling trend in the Arctic, leading to the warmest average temperatures over the past decade, according to a read more
When Non-Profits Attack!
adlulz | September 4th 2009 by adlulz
WWF with professional help from DDB draws the line between 9-11 and a rogue superwave caused by a uhhhh *undersea megathrust earthquake*. If PandaBear would have gotten that extra helping of eucalyptis leaves, this could have been prevented. What oth read more
Ecco la Living Planet City del WWF canadese
Sostenibile | September 4th 2009
Sul suo sito web, il WWF canadese lancia la sua visione di città sostenibile (Living Planet City), con una simulazione online che ne descrive le caratteristiche.Energia, gestione dei rifiuti, abitazioni, tutto sembra ripensato nell'ottica read more
Casual Friday Video Roundup
Texas VOX | September 4th 2009 by Citizen Sarah
And because we won’t stop til we get enough… Posted in Global Warming Tagged: climate change, drought, edf, Global Warming, lake, wwf read more
Plockat ur Världsnaturfondens årsredovisning
Klimatbluffen | September 4th 2009
Med anknytning av den tidigare artikeln om Världsnaturfonden så skrev bloggläsaren Labbibia att deras arbete mer handlar om pengar än miljö. Utifrån denna kommentar kikade jag på Världsnaturfondens årsredovisning för 2008 för att kolla hur read more
How arctic warming affects the entire world, not just polar bears
TerraCurve.com | September 4th 2009 by Joe
A new study by WWF indicates that warming in the Arctic will have devastating consequences on the entire planet due to harmful greenhouse gases and significant shifts in global weather patterns that could disrupt the lives and livelihoods of hundreds read more
In Defense of the WWF 9/11 Ads: Good Ad, Wrong Client
Copywriting, SEO, and Online Marketing | Byrne's Blog | September 4th 2009 by Byrne Hobart
This is terribly offensive, unless you happen to think it’s true. If it is true, the only offensive bit is that anyone would think that Tsunami deaths are okay. The problem isn’t the content of the ad: the problem is who paid for it. This read more
Pub WWF et 11 Septembre
Infos des Medias | September 4th 2009 by Rodrigo
Vidéo de la nouvelle pub du WWF qui choque read more
Tag des schlechten Geschmacks: Dutzende Flugzeuge auf Manhattan,…
Freshzweinull | September 4th 2009
Etwas pietätlos: Die Naturschutzorganisation World Wildlife Fund (WWF) hat sich von einem nicht genehmigten Werbeplakat distanziert, das dutzende Passagiermaschinen im Sinkflug auf Manhattan zeigt. Nicht weniger unangenehm ist eine Kampagne gegen Ai read more
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