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Sarosh Waiz - Digital Notebook
http://www.saroshwaiz.com
Hello there! I’m Sarosh Waiz, an Internet Entrepreneur and am currently the CEO of dimenXions Digital Workshop. This is my personal blog, and I use it to write about different topics which include marketing, advertising, football, creativity, new d
10 results of 41Blog Posts
Digital vs. direct mail in 2010
NextMark blog | December 16th 2009 by Chris DeMartine
DM News article "Digital Shines in 2010" predicts the continued rise of digital spending as a share of total marketing dollars. Two interesting takeaways from a direct mail perspective: #1) Digital is stealing share away from direct mail "Just like read more
ADVERTISING SPENDING IMPROVING
News To U(se) | December 9th 2009
Ad agencies have become a bit more optimistic for global ad spending although forecasts for North America and Europe call for further declines in 2010. Internet ad spending remains strong. For the global advertising economy, the worst of the rece read more
Key Performance Indicators and Social Media - Friends or Foes?
90blog | November 17th 2009 by Rosemary Riley
Posted by: Meg Archer, Marketing Coordinator There is so much buzz around social media and how helpful and even necessary it is for companies to have a strong social presence. Here at 90octane we already understand the importance of social media and read more
Yahoo’s GroupM Deal Could Mean Their First Scripted Comedy
Tubefilter News | November 3rd 2009 by Tubefilter
With the news that WPP’s GroupM agency and Yahoo are teaming up to create some new brand-backed original web series, we were intrigued and wanted to find out a little more about the deal. GroupM after all is the parent of Mindshare Entertainmen read more
Social Media Is Bigger Than You Think
Digital Media and Entertainment Trends | October 27th 2009
Recently I have been getting more an more inquiries into how large this social media shift in communications really is – This video came out a few months ago, I think it puts it into perspective. via Statistics Show Social Media Is Bigger Than read more
Is Social Media Reducing The Cost Of Search Campaigns?
SEO Software for Professionals | October 23rd 2009 by Peter Cullen
A recent research study recently carried out by GroupM Search and ComScore claims that a 50% improvement in click-through rates may achievable when consumers have been exposed to a combination of social media and paid search. “What’s co read more
Search And Display In The WSJ; New York Times Q3 Earnings, Upbeat…
AdExchanger.com - Online Advertising Exchange News | October 23rd 2009
Here's today's AdExchanger.com news round-up... Want it by email? Sign-up here. Search Spend Trend The Wall Street Journal's Emily Steel covers trends in search ad spending and how marketers are trying new strategies (display!) to get the most bang f read more
Yahoo signs content deal with WPP’s GroupM
SEO Blog | October 21st 2009 by Tim Hawkins
by Tom Krazit Yahoo's deal with GroupM should produce more content designed specifically for advertisers, such as celebrity mom blog Spotlight to Nightlight ... See all stories on this topic read more
The Connections Between Social Media & Search
Speak Media Blog | October 19th 2009 by Jennifer A. Jones
You've heard me say this before, but it bears repeating again and again: the single greatest selling point for a social media campaign is that SM and SEO go hand in hand. Every single tweet, every Facebook page, every YouTube comment - every thing yo read more
US Major Players Ally For Video Measurement?
Viral Blog | October 19th 2009 by Paul van Veenendaal
Mediaweek reported that a group of the US largest media companies, advertisers and advertising agencies are banding together to accelerate the development of cross-platform TV measurement and the incorporation of audience measurement based on cable a read more
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advertisingus has posted a new entry on: AdExchanger.com - Online Advertising Exchange News
Mpire Announces AdXpose Deal With WPP Group And GroupM’s MediaCom, Discusses Risk Management
Mpire announced in a release today that over the course of four months, WPP Group agency, MediaCom, implemented Mpire's AdXpose technology for a consumer electronics firm resulting in what it says was…
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jedimom has updated her twitter:
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tubefilter has posted a new entry on: Tubefilter News
Yahoo’s GroupM Deal Could Mean Their First Scripted Comedy
With the news that WPP’s GroupM agency and Yahoo are teaming up to create some new brand-backed original web series, we were intrigued and wanted to find out a little more about the deal. GroupM…
Read More »
MindOnMediaSales has updated his twitter:
bnweb has posted a new entry on: SEO Blog
Yahoo signs content deal with WPP’s GroupM
by Tom Krazit Yahoo's deal with GroupM should produce more content designed specifically for advertisers, such as celebrity mom blog Spotlight to Nightlight ... See all stories on this topic
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becr99 has updated his twitter:
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ddeclemente has bookmarked: GroupM Search & comScore Release Study on the Interplay Between Search Marketing & Social Media - comScore, Inc
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