- August 27th, 2008
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viralblog has posted a new entry on: Viral Blog
Nokia produced a campaign that ran during the ad festival in Cannes in June 2008, tied to its N-Series sponsorship. As part of the campaign, they assigned camera crews to cover the 26 creative teams from around the world who participated in the Young
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- August 25th, 2008
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viralblog has posted a new entry on: Viral Blog
FMGC brands that have not embraced online and social media marketing yet, watch how consumers massively swarm to this Haagen-Dazs bee friendly viral video: Bee-Boy dance crew drops dead. In two weeks the “Bee-Boy Dance Crew” video was
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- August 24th, 2008
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viralblog has posted a new entry on: Viral Blog
The video response of Electronic Arts with Tiger Woods is brilliant marketing of EA Sports. EA Sports reacted with a video, on a video that was created and posted by a fan on YouTube, and explains that it’s possible for Woods to hit a golf ball
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- August 20th, 2008
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viralblog has posted a new entry on: Viral Blog
Consumers are massively embracing social networks and 84% of the global CMO’s have social media marketing prioritized #1 at their marketing schedule for 2008, said Forrester earlier this year. But do we see the full impact of social media alrea
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- August 16th, 2008
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viralblog has posted a new entry on: Viral Blog
Tired of waiting for Hollywood to follow-up on action film Predator (starring Arnold Schwarzenegger), British band ‘Bring me the Horizon‘ went and created a new ‘Predator’ to promote their second album ‘Suicide Season
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- August 15th, 2008
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viralblog has posted a new entry on: Viral Blog
Viral Friday is the weekly viral video chart of ViralBlog, showing the 10 most popular viral videos, commercials or user-generated videos, carefully selected and ranked by popularity, viral impact & spread. Still waiting for your weekly Viral F
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viralblog has posted a new entry on: Viral Blog
Cable, mobile and media company UPC has launched viral member-gets-member game Watch Beijing Together With Me in the Netherlands, Austria, Slowakia and Hungary. People can create their own Olympic Stadium and send friends an e-mail invitation: Watch
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- August 14th, 2008
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viralblog has posted a new entry on: Viral Blog
At ViralBlog we have done some items about the power of widgets. This earned the attention of some CMO’s, which have asked us to create a competition of the best worldwide widgets ever seen. So here’s the opportunity to become the world
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- August 13th, 2008
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viralblog has posted a new entry on: Viral Blog
The Kanye West brand has been active in the viral scene recently with the Be Kanye spot for Absolute Vodka, among other things. But this next spot for the track Champion from last years Graduation full-length is wonderful. Right now it’s on 12,
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- August 11th, 2008
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viralblog has posted a new entry on: Viral Blog
To further promote their N-Gage next generation mobile gaming service, Nokia is giving away 120.000 FIFA 08 licenses to any UK resident in possession of a compatible Nokia device, until the end of August 2008. See one of the N-Gage viral videos Guy i
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viralblog has posted a new entry on: Viral Blog
JupiterResearch recently reported that, even with a lousy economy, the amount of money spent on online advertising should continue to grow at double-digit rates all the way through to 2013. A no brainer. Since online should do better than offline adv
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- August 9th, 2008
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viralblog has posted a new entry on: Viral Blog
A witty and clever viral spoof commercial starring celebrity chef Gordon Ramsay, will surely spread fast. Watch the brilliant spoof created by Rebel Virals for online recruitment website Caterer.com The “Little Gordon” viral went live on
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- August 8th, 2008
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viralblog has posted a new entry on: Viral Blog
Viral Friday is the weekly viral video chart of ViralBlog, showing the 10 most popular viral videos, commercials or user-generated videos, carefully selected and ranked by popularity, viral impact & spread. This weeks Viral Friday #1 position g
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- August 6th, 2008
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viralblog has posted a new entry on: Viral Blog
After an event a few years ago, Seth Godin e-mailed me a list: how to market a marketing book. I enjoyed Seth’s approach a lot. Yesterday I got this remarkable campaign, promoting the new book 101 Ways to Stop Hating Dating. See the promotional
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- August 5th, 2008
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viralblog has posted a new entry on: Viral Blog
In 2006 the NFL and Reebok introduced three viral-style commercials called “NFL Fantasy Files”, which ran on-air, on the web and on Globatrons in stadiums, to promote and drive traffic to NFL.com. The Fantasy File series, created by Blu
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viralblog has posted a new entry on: Viral Blog
Sporting Portugal made the Marketing Sherpa Viral Hall of Fame 2008 with an interactive web ad, that made Sporting coach Paulo Bento call you back saying: come to the stadium, we need you. It reminded me of Playertalk, a similar mobile concept that A
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- August 4th, 2008
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viralblog has posted a new entry on: Viral Blog
After Virgin Mobile Canada now also Virgin Mobile USA is reinventing the way carriers connect with their customers with Studio V. At Studio V people can create, upload, share and sell ringtones and wallpapers and get money added to their Virgin Mobil
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- August 3rd, 2008
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viralblog has posted a new entry on: Viral Blog
Diageo, the largest multinational beer, wine and spirits company in the world, has publicly distanced itself from the below sexy Guinness UGC viral that has broken on YouTube. Almost 350.000 people watched the video before Diageo instructed YouTube t
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- August 1st, 2008
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viralblog has posted a new entry on: Viral Blog
Viral Friday is the weekly viral video chart of ViralBlog, showing the 10 most popular viral videos, commercials or user-generated videos, carefully selected and ranked by popularity, viral impact & spread. This weeks Viral Friday #1 position g
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- July 29th, 2008
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viralblog has posted a new entry on: Viral Blog
Mini Cooper earns attention again with viral videos and social media marketing. See the new Mini Cooper campaign John Cooper Works- Not Extreme Enough? See for example below viral video Xtreme Catapulting, where 2 friends perform an incredible stunt
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- July 28th, 2008
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viralblog has posted a new entry on: Viral Blog
While making the video game for the upcoming “The Hobbit” movie, Sierra Entertainment, a subsidiary of Vivendi Games, created the spoof video “Gandalf the Grey: Office Wizard“. The movie, along with the action adventure game b
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- July 26th, 2008
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viralblog has posted a new entry on: Viral Blog
Kraft Foods seems dedicated to engage consumers both offline and online. What about the guerrilla elevator to promote Oreo Milk’s Favorite Cookies below? But Oreo has also launched the Double Stuf Racing League and take a look at the Oreo Wor
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- July 25th, 2008
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viralblog has posted a new entry on: Viral Blog
Viral Friday is the weekly viral video chart of ViralBlog, showing the 10 most popular viral videos, commercials or user-generated videos, carefully selected and ranked by popularity, viral impact & spread. This weeks Viral Friday #1 position g
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- July 24th, 2008
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viralblog has posted a new entry on: Viral Blog
Recently I heard my boss, WPP CEO Sir Martin Sorrell say in a Cannes panel: “from Frenemy to Froe. He was referring to Google, at which WPP spends about $850 Million a year. If you understand the galactic power battle for media advertising D
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- July 23rd, 2008
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viralblog has posted a new entry on: Viral Blog
Myngle is the global language e-learning marketplace, where teachers and students from all over the world Myngle, understand each other better and have fun – as they learn new languages and cultures. Myngle offers a solution by providing students
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- July 22nd, 2008
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viralblog has posted a new entry on: Viral Blog
How do you make quality Beef and Lamb top of mind and get people people barbequing this summer? That was the question of Quality Standard Beef and Lamb. Digital campaign with micro site Natural Born Grillers was launched, with characters Beefy and
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- July 21st, 2008
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viralblog has posted a new entry on: Viral Blog
Following The Coke Zero Game by North Kingdom, Miami-based creative shop Crispin Porter + Bogusky, famous for their campaigns like Burger King’s Subservient Chicken and Simpsonize Me, have created another stunning Coke Zero advergame, called Roofto
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viralblog has posted a new entry on: Viral Blog
Many music companies and bands have embraced internet, online video and social media marketing. Radiohead just released a new video for its song House of Cards from the album In Rainbows, in a way many art directors and interactive agencies should pa
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- July 19th, 2008
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viralblog has posted a new entry on: Viral Blog
Since most print publishing houses and daily newspapers see their ad revenues drop and many youngsters don’t want to become a paid newspaper subscriber anymore, print publishers start embracing online. Not that their internet strategy is really
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- July 18th, 2008
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viralblog has posted a new entry on: Viral Blog
Viral Friday is the weekly viral video chart of ViralBlog, showing the 10 most popular viral videos, commercials or user-generated videos, carefully selected and ranked by popularity, viral impact & spread. This weeks Viral Friday #1 position g
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- July 17th, 2008
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viralblog has posted a new entry on: Viral Blog
Honda is leaving Toyota in the dust, when it comes to advocacy. Consumer advocacy for Honda has grown more than 38% in the past year, while the same metric has fallen 3% for Toyota. Attributes the success of certain auto brands to a renewed focus o
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- July 15th, 2008
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viralblog has posted a new entry on: Viral Blog
Nike+ was born as a multi-channel, multi-sensory marriage of Apple and Nike technologies. See the video case study of the Nike+ campaign. The campaign was created by agency R/GA from New York and won a Grand Prix Cyber Lion at Cannes 2007. The co
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- July 14th, 2008
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viralblog has posted a new entry on: Viral Blog
The World’s oldest blogger Aussie Olive Riley has died this week at age 108 years. She started blogging in February 2007 after a friend suggested the idea and offered to type up the posts on her behalf. Her blog, The Life of Riley, became an
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viralblog has posted a new entry on: Viral Blog
Lenovo, purchased by IBM’s PC Division in 2005, is worldwide partner of the Beijing 2008 Olympic Games; Lenovo also designed the Olympic torch. Lenovo surprised me with it’s concept Voices of the Olympic Games. In this branded blog podi
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- July 11th, 2008
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viralblog has posted a new entry on: Viral Blog
Viral Friday is the weekly viral video chart of ViralBlog, showing the 10 most popular viral videos, commercials or user-generated videos, carefully selected and ranked by popularity, viral impact & spread. This weeks Viral Friday #1 position g
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- July 9th, 2008
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viralblog has posted a new entry on: Viral Blog
EA Games and fashion retailer H&M have partnered in a compelling fashion design contest. Users can dress up their Sims in the latest H&M clothing collections for men and women with The Sims 2 H&M Fashion Stuff. Below you can see the of
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- July 8th, 2008
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viralblog has posted a new entry on: Viral Blog
Collaborative viral initiatives are rare, but when they surface the campaigns are highly successful. Their secret: They are simple, short (10-15 sec), easily uploaded (via webcam, video camera or mobile phone) and universal! Like football, passing al
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- July 7th, 2008
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viralblog has posted a new entry on: Viral Blog
Adidas wanted to create buzz around the introduction of the new Ajax Amsterdam home shirt for season 2008-2009. Below viral commercial Ajax Shirt Swap was created by TBWA and was shot at Leidseplein in Amsterdam. The seeding is done by TBWA digital
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- July 4th, 2008
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viralblog has posted a new entry on: Viral Blog
From The Netherlands we get more virals each month. This week War Child has launched the provocative viral campaign Kamp Kufa in The Netherlands, aimed at creating awareness regarding the situation of child soldiers. The War Child viral video outlin
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viralblog has posted a new entry on: Viral Blog
Viral Friday is the weekly viral video chart of ViralBlog, showing the 10 most popular viral videos, commercials or user-generated videos, carefully selected and ranked by popularity, viral impact & spread. This weeks Viral Friday #1 position g
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- July 3rd, 2008
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viralblog has posted a new entry on: Viral Blog
The Poetic Prophet (AKA The SEO Rapper) is back with another marketing rap. This time he raps about Search Engine Optimization (SEO): how web standards and proper design can improve the ranking and conversion of pages on your site. Actually I feel s
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viralblog has posted a new entry on: Viral Blog
Portuguese soft drink brand Sumol has launched UGC campaign Sumol Best Tricks, to strengthen the bond and create engagement between the brand and youngsters, using video clips with skate icon Ruben Gamito and BMX star Miquel Cardoso. The main commu
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- July 2nd, 2008
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viralblog has posted a new entry on: Viral Blog
Almost a year ago rumors were going that Google was planning to launch a 3D social network like Second Life. I have not seen it yet, have you? The rumor came from students and from Michael Eisenberg, a partner at Benchmark Capital, which is one of
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- July 1st, 2008
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viralblog has posted a new entry on: Viral Blog
Facebook and MySpace users will find 30 new VH1-branded animated icons that are reflective of VH1 hits Flavor of Love, I Love New York and Rock of Love. VH1 taps into SuperPoke!, the ubiquitous social networking application which allows users to sen
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- June 27th, 2008
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viralblog has posted a new entry on: Viral Blog
Viral Friday is the weekly viral video chart of ViralBlog, showing the 10 most popular viral videos, commercials or user-generated videos, carefully selected and ranked by popularity, viral impact & spread. This weeks Viral Friday #1 position g
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- June 24th, 2008
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viralblog has posted a new entry on: Viral Blog
Meet Propellerman, the creator of Mega Bang: the one and only product that boosts your stamina for a minimum of 72 hours! With over one billion units sold, Mega Bang is the number one selling product in the market. As a young man, he escaped civiliz
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- June 22nd, 2008
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viralblog has posted a new entry on: Viral Blog
Last week I was at the Cannes Lions 2008, where I enjoyed e.g. the Nike and Microsoft Advertising workshops. I also spent hours watching films, TV and viral spots. This potential vspot from Germany is the best kept secret I took from Cannes. Have y
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- June 20th, 2008
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viralblog has posted a new entry on: Viral Blog
Do you also like the clever Wonderbra ads? Well Wonderbra is now calling for volunteers to take part in a billboard advertising campaign for the D to G cup collection. Auditions are on in London on Saturday 28th June 2008. To get people into the moo
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viralblog has posted a new entry on: Viral Blog
Viral Friday is the weekly viral video chart of ViralBlog, showing the 10 most popular viral videos, commercials or user-generated videos, carefully selected and ranked by popularity, viral impact & spread. This weeks Viral Friday #1 position g
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- June 18th, 2008
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viralblog has posted a new entry on: Viral Blog
Stop motion is hot! More and more videos using this technique are popping up on the internet. One of the best examples is the ‘Tony vs Paul’ video, which has managed to get over 4.5 million views on Youtube so far. A trend like this does
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